Celebrating 150 Years

A man named William Cody was hunting buffalo in Kansas.

Stand on the corner of Seventh Avenue and Willamette Street, Doc’s Pad bar behind you, the concrete and glass facade of the Hult Center in front of you, and imagine him somewhere nearby.

William and Frank Alexander would own The Guard for just 18 months, only two months more than their father.

“City” disappeared from Eugene’s name in 1889, but the Guard continued calling its weekly Saturday edition The Eugene City Guard until 1899 …

An example of a more modern approach to crime coverage and extensive story treatment can be found on the pages of the Daily Eugene Guard in 1898 and 1899 with the story of Claude Branton.

The first decade of the 20th century was a booming time in Eugene and Lane County.

What a decade this was, as Eugene and Lane County headed into the “Roaring Twenties.”

Thirty-three-year-old Alton Baker paid just under $100,000 for the Eugene Guard, the equivalent of about $1.3 million in 2017 dollars.

As the Depression began to fade in the late 1930s in Eugene and Lane County, there were signs of hope.

In 1948, after graduating from the University of Oregon with a business degree, Ted Baker, 24, began selling ads for the Register-Guard.